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industry news

The Latest Industry News for the Exciting World of Production.


 
Creative Handbook puts together a bi-monthly newsletter featuring up-to-date information on events, news and industry changes.
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November 14, 2024



AI MoCap
Amazing AI Technology - real time motion capture of animations with great detail. No suit, no studio. The tech creates both the animation and the precise movement.






Seven Tips For Creating Realistic "Day For Night" Video

Creating day-for-night cinematography involves shooting during the day but making the scene appear as if it was shot at night. This technique has been used in movies for years as a practical way to simulate night without dealing with the limitations of nighttime filming. Here's a guide on how to achieve it effectively:





Wicked - Full Trailer & Commentary | Amazing Visuals
Academy Award Potential

The 2024 film adaptation of Wicked, directed by Jon M. Chu, has generated a lot of buzz for its visually stunning approach and powerful performances, especially from Cynthia Erivo and Ariana Grande, who play Elphaba and Glinda, respectively. Set as a two-part prequel to The Wizard of Oz, the film explores the complex friendship between the two witches, exploring themes of ambition, rivalry, and the nature of good and evil in the vibrant world of Oz.?





Camera Companies Do Not Want You To Know This.

Explore lesser-known facts and industry secrets within the camera manufacturing world. It delves into tactics major camera companies use, product limitations, and ways these companies may influence consumer choice through marketing or model restrictions. The video aims to help consumers make informed decisions by unveiling aspects of the industry that camera brands might prefer to keep under wraps.





What is an Interrotron?
And why would I want one?

An Interrotron is a specialized two-way teleprompter device primarily used in film and interview production to create a direct eye-contact experience between the interviewer and the interviewee. It was developed by renowned documentary filmmaker Errol Morris to help subjects look directly into the camera without feeling intimidated or distracted. Here's how it works and why it's beneficial:





Washington DC Teleprompter Rental




The Best Green Screen Studios in NY & NJ




Georgia State Film & TV Tax Incentives

Incentives: Up to 30% tax credit for qualified production expenses.

Conditions: Productions must spend a minimum of $500,000 within the state, and an additional 10% credit is available for embedding the Georgia logo in the final production.

Notable Productions: The Walking Dead, Stranger Things.


Georgia's film and TV tax incentives program remains one of the most generous in the U.S., offering a 20% base transferable tax credit with an additional 10% credit if the project displays the "Made in Georgia" logo. Eligible productions must spend at least $500,000 in the state to qualify, and there are no caps on spending or salary limits for individuals.

2024 the state is projected to pay $1.08 billion in tax credits, making it a significant financial commitment. Despite this, studies show the film industry has brought substantial economic benefits to Georgia, generating $8.55 billion in economic activity in 2022 alone.

This incentive program has helped make Georgia a significant player in film and TV production, creating thousands of jobs and driving billions in spending.

However, there are ongoing discussions about reforming the program. Recent proposals suggest raising the minimum spending threshold to $1 million and tightening criteria for the extra 10% credit to ensure a better return on investment for the state.


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    •    Last Updated Friday, December 20th, 2024 at 12:31 pm